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Paid Ads Management

Turn your ad spend
into predictable profit.

Paid ads should be your most reliable growth engine — not your biggest source of frustration. With over £3.5M in ad spend managed and 123,000+ leads generated, I know exactly what it takes to build campaigns that consistently turn clicks into customers.

I help businesses run paid campaigns that scale with confidence — reducing wasted spend, improving ROI, and building full-funnel systems that drive measurable, predictable revenue.

Google Ads Meta (Facebook & Instagram) LinkedIn Ads YouTube
Proven performance
£3.5M+
Ad spend managed across live campaigns
123K+
Leads generated and tracked to conversion
5+
Platforms managed: Google, Meta, LinkedIn, YouTube
10+
Years of digital marketing expertise
Platforms I manage

Expert management across
every major paid channel.

The right platform depends on your audience, your goals, and your budget. I manage campaigns across all major paid channels — ensuring your budget is deployed where it will generate the highest return.

🔍
Google Ads
Search, Shopping, Display & Performance Max
📘
Facebook Ads
Lead gen, conversions & audience retargeting
📸
Instagram Ads
Visual campaigns built for engagement & sales
💼
LinkedIn Ads
B2B targeting by role, industry & company
▶️
YouTube Ads
Video campaigns for awareness & conversion
What's included

Everything needed to run
campaigns that convert.

Every engagement is fully managed from strategy through to reporting — so you get senior-level expertise without the overhead of in-house resource.

01
Full Campaign Strategy & Setup
Clear, data-led planning based on your goals, audience, and buying intent — including campaign structure, messaging, keywords, and audience targeting. Every campaign is built on a commercial foundation.
02
Creative, Copy & Messaging
High-impact ads crafted to stand out, engage your audience, and convert clicks into quality leads. Copy and creative are tested and refined continuously to improve performance over time.
03
Full-Funnel Management
From awareness through to conversion, every stage of the funnel is managed and optimised to work together. Remarketing, lookalike audiences, and sequential targeting all play their part.
04
Daily Optimisation & Testing
Continuous refinement of bids, budgets, targeting, creatives, keywords, and tracking to keep campaigns efficient and profitable. Nothing is left running on autopilot.
05
Conversion Tracking & Analytics
Accurate tracking with GA4, pixels, events, and dashboards — giving full visibility of performance from click to conversion. No guessing what's working. No wasted budget flying blind.
06
Transparent, ROI-Focused Reporting
Clear insights into cost per lead, ROAS, lead quality, and overall funnel performance — so you always know exactly where your budget is going and what you're getting back from it.
Why it matters

Why professional paid ads
management pays for itself.

Paid ads look simple on the surface. But behind every high-performing campaign is a significant depth of expertise — data analysis, strategic thinking, continuous testing, strong creative, precise targeting, technical tracking, and deep platform knowledge.

Most businesses waste thousands trying to manage ads themselves or by relying on inexperienced agencies. Professional management protects your spend and accelerates your performance.

Stop Wasting Ad Spend →
  • ✓Deep data analysis to understand what's actually working
  • ✓Strategic thinking behind every campaign decision
  • ✓Continuous testing to improve performance week over week
  • ✓Strong creative that cuts through crowded feeds
  • ✓Precise audience targeting to reach the right buyers
  • ✓Technical tracking so every pound is accounted for
  • ✓Platform expertise built over years of live campaigns
The result

Your ad spend works harder.
Your revenue grows faster.

Instead of guessing which campaigns are working, you'll have a clear, structured system with full visibility into performance. Every part of the strategy is built around your goals and real customer behaviour — meaning results in the real world, not just on paper.

🎯
More Qualified LeadsThe right people, at the right time
💰
Lower Cost Per LeadSmarter spend, better returns
📈
Higher Conversion RatesBetter ads, tighter funnels
🚀
Scalable GrowthA system built to grow with you
Your marketing becomes consistent, focused, and profitable. Your strategy becomes your advantage. And instead of reacting to the next failed campaign, you're scaling the ones that work.
Why Gilkes Media

Most agencies focus on volume.
I focus on performance.

I'm not here to simply "run your ads". I'm here to help you grow. My approach combines strategic depth, technical expertise, and a personal partnership that most agencies can't offer.

⭐
10+ Years of Experience
A decade of real-world paid ads management across Google, Meta, LinkedIn, and YouTube — with £3.5M+ in managed spend and 123,000+ leads to show for it.
🎯
Performance-First Thinking
Every decision is driven by one question: will this improve results? No vanity metrics, no bloated reports. Just clear performance data and actions that move the needle.
🤝
A Personal Partnership
You work directly with me — not a junior account manager. You get senior-level expertise, honest communication, and a partner who genuinely cares about your growth.
📊
Conversion-Focused Strategy
Campaigns are built around real buying intent and commercial outcomes — not impressions or reach. Every pound of your budget is deployed with purpose.
Who this is for

Built for businesses that want
measurable, scalable growth.

🏢
Service Businesses Needing Leads
Professional services, healthcare, finance, home services — any business that relies on consistent enquiries to grow.
📈
Companies Ready to Scale
If organic or referrals have hit a ceiling, paid ads give you the ability to grow deliberately and predictably with a real budget behind it.
⚡
Brands Whose Ads Aren't Profitable
High CPLs, low conversion rates, inconsistent results — expert management stops the waste and unlocks the performance you should be getting.
💷
Businesses Spending £1K–£100K+/mo
At this level, specialist optimisation is essential. Every small improvement in ROAS or CPL translates directly into significant financial impact.
👥
Teams Without PPC Expertise
No dedicated paid ads specialist? Outsourcing to an expert gives you senior-level support without the cost and complexity of hiring internally.
🚀
New Product or Market Launches
Paid ads accelerate awareness and demand from day one — giving you fast data and quicker results when it matters most.
Related services

Ads perform better when
the full picture is right.

Your next step

Ready to make your ad spend
work properly?

Whether you're starting from scratch, scaling existing campaigns, or rescuing a broken account — I'll build a paid ads strategy that delivers real commercial results. Book a free consultation or get in touch.

Or call Jason directly: 07935 356172  |  [email protected]